Tuesday, August 11, 2015

BroApp is Your Clever Relationship Wingman



On Sunday’s episode of “Silicon Valley,” the Pied Piper gang are back and meeting with venture capitalists after a lawsuit from their main competitor, Hooli, caused the VC company of the late Peter Gallagher to back out on investing in them. But there was also a funny subplot during the episode, in which Pied Piper member Dinesh (Kumail Nanjiani) tries desperately to sabotage his cousin’s Kickstarter campaign for his app called "Bro." Bro is a messaging app that lets you send the word “Bro” to everyone else who has the app. Showing his cousin he's "cool,” Dinesh donated $5,000 to his campaign, but now with Pied Piper's funding in peril, Dinesh doesn't have the money and tries to convince his cousin to halt the campaign. If Bro sounds familiar, that's because there’s a very similar app already on the market. The Yo app, created by Or Arbel — reportedly in only eight hours in 2014 — makes it possible for you to send people who also have the app the word "Yo."


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